ROZEE.PK PARVAAZ 2016
 

Google Adwords (PPC) Specialist

Emenac, Lahore

 
Job Detail
Functional Area
Marketing
Job Type
Full Time/Permanent
Job Location
Lahore, Pakistan
Minimum Experience
2 Years
Job Description

We are looking for PPC / Google AdWords Expert. Candidate will be responsible for managing various PPC campaigns On Google/Bing and also ensure that they are optimized to deliver the maximum ROI for the company.

  • Improve ROI for PPC campaigns through proactive bid and position changes.
  • Improve traffic quality through keyword research, use of negative keywords, and omission of poor quality keywords.
  • Improve CTR through A/B testing
  • Should have first-hand knowledge of Google Analytics.
  • Improve conversion and navigation paths through testing different landing pages and identifying best performers.
  • Run A/B Split and multi-variate PPC tests, assess outcomes and improve campaigns
  • Create and distribute PPC ROI reports, conversion reports, and keyword and campaign performance reports
  • To do a complete analysis of website along with their recommendations.
  • To do in-depth keyword analysis using different tools.
  • Candidates only who are available for night shift should apply tmings would be from 7pm-4am

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