- Manage customer loyalty initiatives.
- Identify new loyalty strategies, programs and initiatives.
- Develop, execute, and optimize communications to raise customer awareness and comprehension.
- Coordinate key business partners.
- Measure and report performance of initiatives, strategies and trends.
- Develop executive-level summaries and recommendations to gain approval for new projects.
- Responsible for year-over-year customer retention and high customer satisfaction with the Loyalty Program.
- Work within and develop cross-functional teams and processes to assure retention programs exceed targets.
- Continually optimize fulfillment processes for member enrollment, member benefits, and promotion fulfillment.
- Other duties and responsibilities as assigned or required.
